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People

A Prospect is “a person or Organization a startup found but who has never engaged”: size the role, list the people, reach each one.

Calls
7
Emits
Prospect.counted, Prospect.found, Prospect.verified, ContactPoint.found, ContactPoint.verified, Contact.enriched

A Data Verb reads the market and returns a reading. A Software Verb changes your records and emits an Event. Every call here is a Data Verb: it reads, and it changes a record only where its Effects say so.

Properties

Field Type What null means
count number, in people Never null: 0 means no one matched.
withEmail number | null, in people The source does not say how many have a work email on file.
ignored string[] Never null: empty when every filter you sent was applied.
observedAt string, in ISO 8601 Never null.
method Observed['method'] Never null; counts read 'estimated'.
prospects Prospect[] Never null: empty when no one matched, at $0.
prospects[].kind 'person' | 'creator' | 'engager' Never null: the shape of the row, as kind asked.
prospects[].name string Never null.
prospects[].title string | null Unknown.
prospects[].seniority 'owner' | 'c-level' | 'vp' | 'director' | 'manager' | 'individual' | null Unknown.
prospects[].organization { name: string; hostname: Hostname | null } | null No current employer on record.
prospects[].location string | null Unknown.
prospects[].profileUrl string | null No public profile was found.
prospects[].hasEmail boolean | null The source does not say. Revealing the address is ContactPoint.findEmail or Prospect.verify.
prospects[].reason string Absent on a plain filter: why this row, from the sentence, the role rank or the comment left.
prospects[].creator { venue: VenueId; handle: string; followers: number; engagementRate: number | null } Absent unless kind is creator.
prospects[].engaged { post: string; as: 'reaction' | 'comment'; text: string | null; at: string } Absent unless kind is engager.
prospects[] Observed Each row also carries observedAt and method, and venue and locale where the reading has them.
after Cursor The last page: there are no more rows.
total number | null, in people The source does not report a total.
cost Cost, in USD Never null. In try mode usd is 0 and maxUsd is what the call would have cost.
prospect Prospect Never null: the Prospect the result was written onto.
emails { address: string; result: EmailResult; checkedAt: string }[] Never null: empty when no address was found, at $0.
emails[].result EmailResult Never null on a found address.
phones { number: string; lineType: 'mobile' | 'landline' | 'voip' | null; checkedAt: string | null }[], in E.164 Never null: empty unless reach holds phone and a number was found.
reachable boolean Never null: true when at least one address is deliverable.
address string | null No route found an address: a miss, and free.
confidence number | null, in score 0 to 1 No address, or the route gives no confidence.
result EmailResult | null No address, or check: false.
results ContactPoint[] Never null: one row per address sent, in order.
results[].address string Never null.
results[].result EmailResult Never null: unknown when the mail server did not answer.
results[].catchAll boolean | null The server did not say whether it accepts every address.
results[].role boolean | null Unknown. true is a shared inbox such as leasing@.
results[].disposable boolean | null Unknown.
results[].freeMail boolean | null Unknown. true is a personal mailbox provider, not a company domain.
results[].suggestion string | null No likely typo: gmail.com is suggested for gmial.com.
results[] Observed Each row also carries observedAt and method.
number string | null, in E.164 No route found a number under maxCost: a miss, and free.
lineType 'mobile' | 'landline' | 'voip' | null Unknown, or checkLine: false.
country string | null, in ISO 3166-1 Unknown.
contact Contact Never null: the Contact the values were written onto.
filled string[] Never null: the fields this call filled; empty when no source knew the person, at $0.
values Record<string, { value: string | number | null; observedAt: string; method: Observed['method'] }> Never null: one entry per filled field, each with when and how it was read.
values.organization.value Hostname No current employer on record.
values.seniority.value 'owner' | 'c-level' | 'vp' | 'director' | 'manager' | 'individual' Unknown.

Object

JSON
{
  "name": "Dana Whitfield",
  "title": "Director of Property Management",
  "organization": "harborview-pm.com",
  "location": "Seattle, WA"
}

Lifecycle

StateEntered by
Found: listed with a name, title and company, no address yetProspect.found
Verified: a work email found and checked, written onto the ProspectProspect.verified
Enrolled: in a Sequence, with a send scheduledContact.enrolled
Engaged: replied, booked or clicked, so no longer a Prospect but a ContactProspect.engaged
Suppressed: opted out or bounced; every startup honors it foreverContact.suppressed

Verbs

VerbThe question it answersPriceSuccess rate
Prospect.countHow many people hold the role I sell to?Free100% of 2,861,763 calls
Prospect.findWho at these companies do I talk to?3.8¢ per 100 rows99.99% of 636,024 calls
Prospect.verifyCan I reach this person, and is the address safe to send to?0.6¢ a verified address94.9% across its steps
ContactPoint.findEmailWhat is this person’s work email?0.45¢ an address found95% of 3,296,127 calls
ContactPoint.verifyEmailIs this address real, and is it safe to send to?18¢ per 100 addresses99.99% of 2,098,997 calls
ContactPoint.findPhoneWhat is this person’s direct phone number?1.7¢ a number found92.9% of 1,002,342 calls
Contact.enrichWho is this person now: title, employer, seniority and where they are?20¢ per 100 contacts99.99% of 136,987 calls

The order you call them in

  1. Prospect.count: How many people hold the role I sell to?
  2. Prospect.find: Who at these companies do I talk to?
  3. Prospect.verify: Can I reach this person, and is the address safe to send to?
  4. ContactPoint.verifyEmail: Is this address real, and is it safe to send to?
  5. Contact.enrich: Who is this person now: title, employer, seniority and where they are?

Monitors on this Noun

VerbWhat it watches
Contact.enrichA saved Contact changes jobs: stop the Sequence at the old address and write to them at the new company.
Prospect.findNew people who commented on a post about your problem this week.

Works with

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